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Jessica Lu, account exec
Jessica Lu | 卢珏君

Senior Consultant (China based) 

Based in China, Jessica is a Senior Consultant specialising in Chinese digital marketing and PR at 11K, supporting clients in residential and mixed-use property developments, hospitality, and interior design.

 

Jessica's responsibilities include managing and creating clients' social media content on WeChat and RedNote, as well as conducting in-depth market research and supporting PR and events in China. 

 

With a background in media studies in the UK, she has extensive expertise in digital marketing. Jessica is skilled in independently creating videos and designing posters, enhancing the visual appeal and engagement of marketing campaigns, combines with strategic planning and implementation skills, significantly boosts the impact of clients' digital marketing efforts.

 

Having studied and worked in both mainland China and the UK, Jessica has a comprehensive understanding of how to assist foreign brands in entering, establishing, and thriving in the complex Chinese market.

 

Originally from China, Jessica speaks fluent Mandarin, Cantonese and English.

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