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SERVICES

HOW WE DO IT / SERVICES

STRATEGY

COMMUNICATIONS

CONNECTION

STRATEGY

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Informed by unique insights and powered by data, we devise powerful solutions for brands to best connect to Chinese HNWIs. Some clients just buy strategic solutions from us.

INSIGHTS

  • Relevant Chinese consumer insights and market trends

  • Specific Chinese sector/audience market research
     

CONSULTING

  • Chinese-centric brand positioning

  • Brand development

  • Market/sales channel development


PLANNING

  • Campaign strategy

  • Media strategy

  • Paid media strategy

  • Brand messaging


WORKSHOPS / TRAINING

  • China market insights

  • China social media landscape

  • China media training

  • Tailored themes

COMMUNICATIONS

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We have insight into the ever-shifting Chinese media and social media landscape and we have the skills and relationships necessary to generate high-quality coverage and visibility for the stories our clients want to tell.

PUBLIC RELATIONS (in China and outside of China)

  • Outreach and maintaining relationships with key media

  • Secure high-level media interviews

  • Generating positive media coverage

  • China press office services

  • Media familiarisation tours for Chinese media and influencers

  • Paid media advertising


THOUGHT LEADERSHIP BUILDING

  • Profiling opportunities

  • Speaking engagements

  • Award entries


DIGITAL & SOCIAL MEDIA MARKETING
Setting up official accounts on social media

  • Content marketing and planning

  • Influencer marketing campaigns

  • Measurement and analysis

  • Social media account operations

  • Digital paid media advertising

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CONNECTION

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We collaborate with emerging talent, make introductions to potential customers and stakeholders, and build meaningful connections for our clients.

 

  • Media relations

  • Celebrity & KOL relations

  • VIP relationships

  • Potential partnerships

  • Access to new databases

  • Network with 11K Club

  • Tailored events

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STRATEGY
COMMUNICATIONS
CONNECTIONS
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